Wednesday 3 July 2019

E commerce Transaction Tracking In Google Adwords

I shared lead conversion tracking in previous blog with you. Now I am sharing with you 

How can we track eCommerce transaction tracking in Google Ads.

So let's start - 

First It's very simple as simple conversion tracking. Which we have done in previous blog.

We follow same step - 

Login into your Adword account - Tools - Conversion - Website

But here we have to change in the category 

We have to select here - Purchase 

Here all setting will be same as normal conversion tracking. 

Here we have to change into value - Here we assign a different value for each conversion & then every setting will be same. 






You can see the above. I mentioned a value 200. Its a default value. 

Now When will you complete your all steps. Then you will go for tag set up. You can do it with yourself or with the help of developer. Below I give an example of code. Now developer will the variables. 






Here you have two options 

First is the page load. You can opt it but here if someone complete the transaction & He refresh the page then it will count it 2. 

Click is the best option. Here you have to mention your code on click tab snippet. 






I am aditya sharma from delhi. Having more than 2 yrs experience in Google ads. If you have any doubt then you can ask anything or mail me on adityasharmappcexpert@gmail.com



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