About Message Extensions

Firstly we can use message extension only for Search Network Campaign. Right Now Its not available For Other Network Campaign .

 

Message extensions allow people to see your ad, click an icon, and contact you directly by text message.

 

 

If we are using message extension then people will see the icon of message extension and they will send text message us.  But if any user click on the your ads we will charge same as click.

 

We can use the message extension at the Account Level, Campaign Level or Ad Group Level.